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Carey Tosello
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Carey Tosello's Discussions

Anyone using text messaging in their center?
7 Replies

Started this discussion. Last reply by Carey Tosello Feb 24, 2011.

Kids Bowl Free - NBC News
2 Replies

Started this discussion. Last reply by scott frager Sep 1, 2010.

Twitter & Texting for bowling?

Started May 28, 2010

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Top Tips for Success with Facebook Part 5 of 5

5. Facebook ads

Would you like to reach tens of thousands of people in your market? Would you like to do it for under a dollar per thousand placements? Depending on your market, you may be able to run facebook ads to promote your business that will do just that. You see, those ads that appear on the right side of your personal…

Posted on September 23, 2011 at 9:39am

Top Tips for Success with Facebook Part 4 of 5

4.     What the heck is an Edge Rank and why is it so important?

One of the most important features of facebook, and least understood, is the Edge Rank Algorithm. This is what determines if the posts you make to your page actually show up on the wall of your fans. 

You see there is too much info being posted to show up on every facebook page. So facebook only posts to your fan’s wall those things that it gives the most ‘weight’ to. Many centers I work with are…


Posted on September 23, 2011 at 9:37am

Top Tips for Success with Facebook Part 3 of 5

3. Insights to your facebook page

Did you know that the ‘insights’ link on your page has a wealth of information about your fans and your page? Of course you must have a business page to start with.

 If you page lists your ‘friends’ on the left side and not your ‘likes’ then you have a personal profile page.…

Posted on September 23, 2011 at 9:37am

Top Tips for Success with Facebook Part 2 of 5

2.     Facebook takes time & money

If you think that running a successful facebook page is easy, then you are probably doing something wrong!  It doesn’t take a lot of money – but it does take time. It will take your time (which is valuable) or some staff time on a regular basis. Which leads me to the following:  you wouldn’t hand the keys to your center to the highest average bowler in the house assuming because they spent a lot of time bowling that they must know the…


Posted on September 23, 2011 at 9:36am

Top Tips for Success with Facebook Part I of 5

1.     It’s called Social Media…not advertising media

Your facebook page is not about you – it is about your fans. By fans we mean those people who click the ‘like’ button on your page.  Your website is all about you – people go there and expect to hear about your business.  But your facebook page is a social media tool and should be treated as such.

Give your fans interesting info about your center, bowling, your community – even funny videos are good to post…


Posted on September 23, 2011 at 9:30am

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At 9:43am on July 6, 2009, scott frager said…
Carey, Welcome to IBI's new Website. Let is know what you think and thanks for participating. Add some photos of centers, start a blog, join a group . . . Looking forward to hearing your thoughts. Scott

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