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Christopher Swanson
  • Male
  • Wolcott, CT
  • United States
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Christopher Swanson's Discussions

bowling center marketing - heat wave idea

Good idea from AMF to market around the current heat wave and promote bowling for it's cool indoor element!Center that use BMA's Automatic+On-demand Email Service (…Continue

Started Jul 3, 2012

What do you offer a customer on their birthday?

Panera Bread just sent me a Happy Birthday email that included a gift. Interesting that they did not list exactly what the gift was, saying instead that it was a "surprise". I don't agree with this -…Continue

Started Jun 25, 2012

What do you offer a customer on their birthday?
2 Replies

I am on hundreds of bowling center email lists to learn more about what kind of email marketing is being sent out.My birthday is coming up in 2 weeks and I just received a handsome email from Boonton…Continue

Started this discussion. Last reply by Christopher Swanson Jun 25, 2012.

Using industry terms in marketing
1 Reply

I am on hundreds of centers' email lists and often see centers promote their events using buzzwords like... SIN Night, 9 Pin No Tap, Casino Bowling... but not offer any detail on...- what the program…Continue

Started this discussion. Last reply by scott frager Apr 30, 2012.

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Profile Information

Business Name
BMA Marketing (New Bowler Outside Advertising)
Location
Wolcott, CT
Company Website
http://www.mcp.bmamkt.com

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Christopher Swanson's Blog

We had a blast tonight at Spare Time Bristol

Despite my 8 year old's grimace from being forced to…

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Posted on December 4, 2010 at 9:00pm

Vision, Mission, Value

We updated our "Vision, Mission and UVP page yesterday and it has me feeling very focused on who I want to serve and why.


Thanks for the review...…




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Posted on November 17, 2010 at 9:00pm

RE: Undercover Boss - Lucky Strike's Steven Foster

Just watched a stream from CBS.com of Undercover Boss featuring Lucky Strike's Steven Foster and was really moved.



Not sure what hit me so hard...his mother passing (a shared pain - I lost mine a few years ago when she was 58). Or maybe I saw the determination etched in his face from building a business. I have had to reconsider my performance for all past employers now that I own a business and see the imposing responsibility that awaits all…
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Posted on November 16, 2010 at 9:00pm

Waynesboro, VA...Small center, big results

12 lane center Wayne Lanes (Waynesboro, VA) reports that in the fist 15 days of their Merchant Coupon program (www.mcp.bmamkt.com) they received over 75 coupons, many of which far exceeded the $10 per visit average that the program typically produces.



Owner Shawn Lavender said "We've b
een…
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Posted on November 15, 2010 at 9:30pm

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