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October 2011 Blog Posts (13)

Ah, What's One Lost sale?

My recent Face book posts have been harping on the need for the "back-to-

basics- old- school- real- and- relevant- marketing- strategies"  that

direct the execution of specific tactics to  reach our goals.

I wrote these posts in the face of 50 to 100 posts I receive daily from

proprietors about being invited to this event, that tournament or to take

part in a special offer or two.  Mostly, I read them for content and then

go to the next post.

Now I am not… Continue

Added by fred kaplowitz on October 31, 2011 at 12:55pm — 3 Comments

The Nexus Added at Brunswick

Brunswick revealed a pair of high performance balls will be added to their lineup. A new solid entry is the Nexus ƒ(P+F), the Blue/Violet “Addaptive f(P+F) Solid” coverstock is finished 500, 1500 Siaair Micro Pad and surrounds the “Nexus Rotar” core (in #15 RG – 2.536 and RG Diff. - .056).


The second entry the Nexus…


Added by Warren Friedl on October 28, 2011 at 12:17pm — No Comments

Ebonite Uncovers Warning Sign

Ebonite announced a new hybrid addition to their Sign/Signals performance category ball line-up. The new Warning Sign, a Gold and Navy blue hybrid cover utilizes the same core as the previous Vital Sign and Vital Energy offerings.

It shares the same asymmetric core as the current pearl Signals, with the “Vital Mass Bias Core,” but has the all…

Added by Warren Friedl on October 28, 2011 at 12:14pm — No Comments

Method to promote Youth Bowling, increase linage and league participation, and create the largest bowling tournament in the world

I have designed a proof of concept website to demonstrate how a tournament can be run each day with participation from League Bowlers from Bowling Centers around the Country and eventually from around the world. Please go to . I am very interested in feedback to The contact us button may not work for firefox browsers so If you are unsuccessful send an email using the button, just cut and paste the… Continue

Added by James L Yeatrakas on October 27, 2011 at 12:47pm — No Comments

Motiv Adds Primal Impulse

Coming in November, MOTIV will release the Primal Impulse in a vivid Blue/Lime Pearl with the NEOMARK Color accents in Hot Pink Pearl and Black, the “Atomix™ SFP reactive" coverstock wraps the Impulse™ core (RG: #15/2.60, DIFF: #15/.050). The MOTIV Primal Impulse is finished with 2000-grit Wet Sand then Polished. World Wide Release Date is November 25, 2011.

Added by Warren Friedl on October 25, 2011 at 1:44pm — No Comments

50% of Workers Made Less than $26,000 in 2010

The following article was excerpted from a recent report on payroll taxes.

"1) Half of all workers made less than $26,364, the median wage in 2010.

That means the typical wage is at its lowest level since 1999, after

adjusting for inflation.

2) The number of millionaires increased by about 20 percent.

3) The size of the missing work force is 10 million. The number of working

people fell by 5.2 million since 2007. But that's not the entire job

deficit,… Continue

Added by fred kaplowitz on October 24, 2011 at 3:53pm — No Comments

The Consumer's Confidence Problem IS Your Open Play Problem

I speak to allot of business people every day.

From bowling and entertainment industry people to automotive dealers

to software developers, to restaurant owners to distributors and

manufacturers of high tech and low tech products.

Not one of these folks has indicated that business is good or at least

improving.  There is almost a quiet (but angry) acceptance, grudgingly so

may I add, that this "new normal" is  here to stay and that the future

isn't all that… Continue

Added by fred kaplowitz on October 19, 2011 at 3:29pm — No Comments

Something Is Happening Here

"There's something happening here. What it is ain't exactly clear. There's

a man with a gun over there. Telling me I got to beware.

Buffalo Springfield

I'm not sure when this song was recorded, but somewhere in my 70's memory I

recall it. Now seeing the "Occupied Wall Street" demonstration, (getting

bigger every day) I am reminded of this song. Yes, there is something

happening here and I am not exactly clear.

But most definitely, it is forming, perhaps not… Continue

Added by fred kaplowitz on October 14, 2011 at 2:50pm — 1 Comment

Yikes! Facebook is Killing Conventional E- Mail

My daughter is getting married in six weeks.

And while almost all of the details have been taken care of, it seems that

Internet communications are about a solid two to three months behind my

planning and buying process. I am still getting information about dresses,

invitations, DJ's, bands, and flowers; not to mention information about

tuxedos (which we won't be wearing!).

The web has discovered that I am a target for wedding stuff and because of

that… Continue

Added by fred kaplowitz on October 14, 2011 at 2:49pm — No Comments

Steve Jobs 1955 - 2011 RIP

Steve Jobs died yesterday.

Accolades from President Obama to the man in the street flooded the

internet. People tweeted, facebooked and emailed their feelings about Steve

Jobs.  I  re-read his speech  from his 2005 Stanford University

Commencement speech His insights about life, death and making a difference

through your work came through.

Here it is.  I hope it inspires you as much as it has inspired me.

      "Your time is limited, so don’t waste it… Continue

Added by fred kaplowitz on October 14, 2011 at 2:49pm — No Comments

7 Ways to Raise Prices and Have Customers Thank You!

Raising prices is one of the best ways to double your profits - because all

the extra money goes straight into your pocket. Yet, isn't our greatest

fear that if we raise prices we will lose customers - or that our new

customers will go somewhere else that's cheaper?

Price is determined by the amount of value that your customers see in your

product or service. Simply, if they see lots of value they will be willing

to pay a higher price. What if you could quickly… Continue

Added by fred kaplowitz on October 14, 2011 at 2:48pm — No Comments

7 Pillars of Success To Market Your Business on The Internet

I have watched many a proprietor try to build an on line marketing

campaign, only to get tripped up on some key points. So I thought I would

assemble my "7 pillars of success to market your business on

line" for you.  Here they are.

Pillar 1: A Website You Control

You must operate your own website, which enables you to make basic changes

to it yourself, preferably right through your web browser. Waiting for a

"webmaster" to update text and pictures does not… Continue

Added by fred kaplowitz on October 14, 2011 at 2:48pm — No Comments

Bowling Pin Art: Creativity Flows for Breast Cancer Awareness

Pink is the new “In” color. It can be seen everywhere, from pink ribbons on the lapels of dainty ladies to pink gloves and tape on rough and tumbling football players. Pink represents a commitment to Breast Cancer Awareness and Education.

When Holiday Lanes in Bossier City, LA held a Bowl for the Cure in…


Added by Marketing_Maven on October 12, 2011 at 9:59am — No Comments

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